Our strategy to dialogue with different stakeholders lies on enhancing transparency and effective discussions to build trust.
Stakeholders
This relation gives way to determine which aspects are deemed more relevant and which are the new trends related to sustainability. Hence, we establish our goals, determine the strategic plan and evaluate our responsiveness to meet society’s expectations.
The cores that guide the communication in our relations:
- Inform: provide more and better information about what we are and what we do.
- Educate: build knowledge and enhance two-way educational processes based on good practices.
- Feedback: create spaces for dialogue to provide feedback for the Company’s management and stakeholders, with a continuous improvement outlook.
- Position: position the Company in key moments and settings.
Today, the Company is developing specific actions for every stakeholder relation.
Academia, research centers and think tanks
On the one hand, higher education institutions, which are relevant to the development of our “Human Talent and Culture” pillar, through our position as employer of and source for talent attraction and consolidation.
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Shareholders and Investors
Company owners and capital suppliers, including their intermediaries and other related actors, which follow and leverage the organization’s performance.
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Community
These are entities with which we work as allies, or operators who implement our projects, and help us promote the creation of capabilities, create well-being, and promote sustainable development in various Latin American communities
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Employees
We believe that human talent sets businesses apart and develop organizational capabilities; human talent is a source to guarantee the business’ long-term continuity.
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Government
This refers to local, regional, and national regulators and control entities that regulate or affect Grupo SURA’s decisions.
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Associations, partnerships and multilateral bodies
Relationships with associations, partnerships and multilateral bodies makes it possible to join efforts with other actors to achieve related purposes.
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Board of Directors
The Board of Directors is in charge of guiding, approving, and following up on the corporate strategy to achieve the purposes of Grupo SURA
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Opinion leaders
These are people who become relevant references for influencing public opinion, either among general or specific groups and about topics of general or specific interest to the Company and its business.
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Media
Traditional or emerging communications media that use different platforms and become a relevant channel to expand the reach of the information produced by the Company, and to keep ourselves up to date vis-à-vis the environment, position relevant topics, and build opinions about common interests.
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Suppliers
Suppliers not only provide us with goods and services. In addition, they are major allies that are part of our value chain. Trust, joint work, and the creation of shared values with the suppliers are part of our lines of action.
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Materiality
Learn how we materialize our strategy with our stakeholders and when we get involved in decision-making processes, seeking to keep a constructive and on-going dialogue to know their expectations and to build ties to enhance trust.
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