• The company ranked sixth in the overall ranking and maintained its leadership in the insurance sector in Colombia, consolidating its trajectory among the country’s most outstanding organizations in attracting and retaining talent.
• This recognition reflects the commitment of SURA companies to talent management centered on well-being, leadership, continuous learning, and the comprehensive development of people.

For more than a decade, SURA has consistently remained among the most outstanding organizations in Colombia in human talent management. In the 17th edition of the Merco Talento ranking, the company ranked sixth overall and reaffirmed its leadership in the insurance sector, further strengthening its position as a benchmark for employability within Colombia’s financial sector.

These results reflect the impact of a holistic view of talent management that recognizes people as the core of the organization, fostering their potential and enabling strong, trust-based relationships to create shared value. In this context, the organization understands talent as a strategic and differentiating capability that enhances the quality of decision-making, the ability to interpret the environment, and the capacity to anticipate and manage challenges in increasingly complex environments. Talent management is therefore integrated as a structural component of corporate governance and the institutional strength of Grupo Empresarial SURA.

“At Grupo SURA, we see people in terms of their potential and support them in their learning and development, enabling them to contribute to the Company’s strategic goals while also achieving their personal aspirations and life projects. That is why we can confidently say that SURA is a place to grow and thrive,” said Catalina Restrepo Duque, Head of Talent Management at Grupo SURA.

Consistent results that reinforce our strategy

The presence of Grupo SURA and its companies in the Merco Talento ranking reflects the consistency of a strategy that recognizes human talent as a competitive advantage and a key enabler of sustainability.

The Group’s performance is complemented by that of other companies that are part of its strategic investments, which also achieved strong positions in the ranking and contribute to strengthening the Grupo Empresarial SURA’s positioning in Colombia.

Among them, Protección stands out, ranking 36th in the overall list and leading the pension fund category. Bancolombia also stands out for leading the overall ranking and being the highest-ranked company among the banks included.