Having the best talent is what enables us to respond effectively to our challenges as a Financial Group. That is why we manage talent as a collective capability: the ability to mobilize knowledge, lead with purpose, work in an articulated manner, and adapt with agility to a constantly changing environment.
This capability is what creates value for the Company, our stakeholders, and society. We build it by enabling people to develop the competencies and knowledge that, through diversity and flexibility, allow them to reach their full potential.
We recognize people as the center of the Organization and understand each individual as a whole person, in a continuous development process, with the capacity to adapt, transform, and transform their environment.
“A human being is one who is always capable of being someone else.” — Julio Cortázar.
At Grupo Empresarial SURA, people are at the core of the Organization. This begins with ensuring decent and fair working conditions that respect fundamental rights. These principles are the foundation upon which we build our talent strategy, in alignment with the International Labour Organization (ILO) Declaration and applicable regulations in each country where we operate.
We are committed to:
These commitments are implemented through our Human Talent Policy, internal labor regulations, and the employment practices of each company, in alignment with the applicable legislation in the countries where we operate.
To address our challenges as a Financial Group, we build an environment that enables people to mobilize knowledge, solve problems collaboratively, and adapt with agility to a constantly changing landscape. This environment is sustained by four elements: leadership, ways of working, competencies and knowledge, and culture is the result of the interaction among all of them.
We adopt ways of working that promote collaboration and flexibility, so that knowledge flows across roles, areas, and teams, enabling them to collectively address business challenges. We foster continuous learning, co-creation, and the development of internal and external knowledge networks, where each person contributes their experience to achieving our strategic objectives of sustainable profitability.
Leadership is a commitment that transcends formal hierarchies. Each leader, whether in a formal or informal role, acts as a facilitator of knowledge and adaptation, which are essential elements for moving together toward our strategic objectives. That is why we foster individual and collective leadership and define a leadership style that supports our vision as a Financial Group.
Each person is responsible for taking ownership of their development through self-management, self-discipline, and autonomy; actively participating in learning opportunities; and proposing new ways of doing things.
It is exercised through influence, mobilization, and conversations that drive collaborative work and results achievement, integrating knowledge and capabilities.
Conversation, knowledge, and learning spaces contribute to team development, strategy implementation, and value creation.
Attracting and selecting the best talent is the starting point of our human capital strategy. We manage this through structured processes that combine merit criteria, competencies, and diversity, with differentiated initiatives across each company in the Business Group.
Competency-based selection, a clinical evaluation model, and the Grupo SURA Scholarship as an attraction mechanism.
Young talent attraction programs: specialized internships in key knowledge areas (modeling and risk, technology and digital, legal affairs) in Colombia, and an internship program in Chile, along with university partnerships and employer brand positioning. Learn more about the impact in our indicators annex →
High-potential attraction and regional selection, with initiatives to attract women to investment roles, such as sponsoring students at the EAFIT Investment and Business Congress (COIN).
In 2025, 19.3% of vacancies were filled with internal talent, reflecting our commitment to mobility and career development within our companies.
In SURA Chile, we were recognized among the best places for interns (ranked 9th in the BIE 2025 ranking) and among the best places to work for individuals under 35 (EFY ranking).
At Grupo Empresarial SURA, we incorporate artificial intelligence tools into our selection processes to streamline candidate pre-screening and enhance the candidate experience.
At Grupo SURA, we develop our own applied knowledge that differentiates us as an investment manager. That is why we foster a mindset open to continuous learning: we identify and close knowledge gaps, and enhance the expertise that sets us apart.
Each person plays an active and direct role in their development process, taking responsibility for their own growth, generating and transferring knowledge, and connecting with others.
To support this, 100% of our employees have access to training and competency development programs, ensuring equal opportunity and promoting a culture of continuous learning. In 2025, we invested more than USD 5.4 million in training and development across the entire Business Group.
Talent Development and Continuity
At Grupo Empresarial SURA, we manage talent development as a structured and continuous process. We identify talent, segment it according to potential, design retention strategies, and develop and plan succession for executive and critical positions.
Across the region, we have identified more than 600 individuals as high-potential talent, for whom we create a differentiated value proposition that provides access to development opportunities at prestigious institutions, both nationally and internationally.
During 2026, we have made progress in the development and implementation of the first phase of the executive and critical position succession planning project at the Business Group level, which aims to enhance the development, visibility, and retention of this talent.
Learn more about our development strategy in the 2025 Annual Report →Differentiated Training by Level:
We structure training in a differentiated manner according to the various organizational levels, ensuring that each group of employees has access to programs relevant to their responsibilities and professional development stage. This approach covers everyone from senior management to non-managerial positions, the sales force, interns, and apprentices, with content focused on leadership, technical skills, digital transformation, and applied business knowledge, reaching 100% of employees.
See training intensity by level in the Indicators Annex →Learning and Internship Programs:
We promote the engagement and development of young talent through apprenticeship and internship programs. During 2025, we onboarded 355 SENA apprentices in Colombia and 173 interns and trainees across our companies in the region, offering training programs with an average intensity above the Group average, as part of our commitment to developing the next generation of talent and professionals.
Partnerships with Educational Institutions:
We establish partnerships with prestigious educational institutions that expand professional growth opportunities for our employees. Through these agreements, they gain access to executive education programs, specialized training, and leadership, innovation, and technical skills development, aligned with business challenges and their professional growth.
Some of our partner institutions:
Grupo SURA Scholarship
We believe that knowledge development is one of the pillars for strengthening our organizational capabilities and continuing to build a conducive environment for everyone's growth. The Grupo SURA Scholarship is an initiative designed to support people's development through training programs that add strategic value to the organization and enhance talent trajectories. This program is aimed at employees interested in pursuing high-level or highly specialized academic programs.
Mentoring
Through the SURA Mentoring Program, we connect talent from across the region: in 2025, 18 mentors and 40 mentees from the Business Group participated.
Grupo SURA manages total compensation under criteria of internal equity, external competitiveness, and alignment with performance, as part of its sustainable talent management approach. Compensation at Grupo SURA is positioned 8% above general market benchmarks, reinforcing the Group's ability to attract and retain the talent required to execute its strategy.
Total compensation components
| Component | Description | Who it applies to |
|---|---|---|
| Fixed salary | Base salary benchmarked annually against market. | All employees |
| Short-term variable (cash) | Annual bonus linked to strategic achievement indicators. | All employees |
| Long-term variable (restricted shares) | Restricted stock units vesting after 3 years. | President, VPs, and managers |
| Benefits | Life insurance (100% of employees), healthcare, vacation, parental leave, and wellness programs. | All employees |
Strategic Achievement Incentive System
The variable compensation system covers 100% of employees and is structured around predefined indicators linked to financial performance, trust, sustainability, and financed emissions reduction, all directly tied to the Group's strategic objectives.
A minimum ROE threshold (current year ROE ≥ prior year ROE) serves as the entry condition for any bonus payment. The target bonus is paid upon achievement of predefined indicators and is expressed as a multiple of monthly salary, depending on job level.
Since 2021, sustainability objectives have gained greater weight in the overall evaluation, reflecting the Group's commitment to long-term sustainable value creation.
Long-term incentives and share ownership
For the President, VPs, and managers, 40% of variable compensation is paid in restricted shares vesting after 3 years. Shares do not vest in the event of dismissal for fraud or fraudulent behavior (clawback provision).
Accumulated equity ownership as a multiple of annual base salary:
Additionally, we are advancing in the design and implementation of the Employee as Shareholder project, aligning compensation and incentive schemes with long-term value creation.
Non-salary benefits and perks
We manage compensation through a comprehensive approach that goes beyond salary, combining monetary remuneration with non-salary benefits and perks focused on the well-being, health, and quality of life of our people. 100 % of our employees with a direct employment relationship have life insurance. In addition, we offer non-salary benefits that include, among others:
These benefits are offered in accordance with the labor conditions of each subsidiary and country, as part of our value proposition for people throughout Grupo Empresarial SURA.
Learn more about our benefits →Pay equity
We guarantee equal pay for the same job level, regardless of the gender of the person holding it, through a salary policy based on a fair and transparent allocation system.
Additionally, we systematically monitor the average gender and category pay gap. This gap is influenced by the composition of each level, the number of men and women occupying it, and its historical trend, so we analyze it by company and category to guide our action plans. These include training on gender equality and unconscious bias, as well as a review of selection process criteria. The detail by level and company, along with the results, can be found in the annex of the 2025 Indicators Annex.
Our variable compensation was verified by an external party, and its opinion can be consulted in the 2025 Annual Report.
At Grupo Empresarial SURA, we have policies, procedures, and channels for the prevention and handling of discrimination and harassment cases. Our Code of Conduct prohibits discrimination on the basis of sex, race, nationality, religious beliefs, or political affiliation.
As a multi-Latin group, we have a diverse workforce distributed across nine countries in the region. At the close of 2025, the majority of our employees work in Colombia (73.1 %), Mexico (11.4 %), and Chile (8.6 %), with presence also in Peru, Brazil, Panama, the Dominican Republic, Uruguay, and the United States. This cultural diversity represents an opportunity to strengthen our organizational practices.
DEI in Talent Management at the Business Group:
Diversity, equity, and inclusion are cross-cutting criteria in our talent selection, development, and promotion processes. Each company has its own DEI policies and practices, aligned with a common Group framework.
Learn more about diversity and inclusion management at our companies:
We care for the physical, social, mental, and financial health of our employees through policies and programs that go beyond the workplace.
Our wellness pillars:
We understand people's growth as a holistic process that goes beyond the professional sphere. Since 1972, our commitment to art and culture has been part of this vision: we connect our employees to cultural experiences and spaces for reflection that enhance their personal growth, stimulate creativity, and strengthen their sense of purpose and belonging.
↗ Discover our Arts and Culture program
SURA stands out in Merco Talent 2026
Read the full story → Related newsGrupo Empresarial SURA invests nearly 22 billion pesos per year in employee training
Read the full story →See more in the 2025 Annual Report
View 2025 Annual Report (Annex)Discover the challenges and opportunities we have to enhance your knowledge and professional development.
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